News

Two weeks ago we announced a new web-hook capability that allows clients to link their ServiceTick customer feedback with over 750 different SaaS business management providers through Zapier. Over the course of the next couple of months we'll be explaining in a series of 'how to' blogs some of the...

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The 2017 edition of Edelman’s Barometer of Trust makes sobering reading for anyone in business: the UK’s level of trust in business is at a record low; the credibility of CEOs has plummeted by 12 points in the last year; and people are three times more likely to believe leaked documents than compa...

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In previous blogs I've quoted renowned adman Bill Bernbach and I make no apologies for doing so again. He once said,

“Logic and over-analysis can immobilize and sterilize an idea. It’s like love – the more you analyse it the faster it disappears.”

Anyone involved in customer experience will know...

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If you're a CATI supplier or interviewer then, of course, CATI surveys still have a role to play in market research. They're great for polling or one-off usage and attitude surveys; but the simple fact is that CATI surveys are becoming less relevant and less prevalent. New solutions are needed in a...

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You can have phenomenal survey response rates, a seamless question flow, words crafted to prompt feedback from even the most reluctant customer and more insight than you can shake a stick at; but if your contact centre colleagues are not fully engaged in your Voice of the Customer process then you'l...

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