Website Accessibility

Service Tick is committed to providing a website that is accessible to the widest possible audience, regardless of technology or ability.

This site has been developed in accordance with accessibility standards and guidelines and endeavours to conform to the World Wide Web Consortium (W3C) Web Content Accessibility Guidelines 1.0. These guidelines detail the methods that should be employed to make web content more accessible for people with disabilities. Conformance with these guidelines also helps to make a site more user friendly for all users.

This site has been built using code compliant with the World Wide Web Consortium's standards for XHTML and CSS. It displays correctly in current browsers and on Mac and PC platforms. Using standards compliant XHTML/CSS code ensures that future browsers will display it correctly.

Whilst this site strives to adhere to the accepted guidelines and standards for accessibility and usability, if you should find that you experience any difficulty in accessing any area of this site, please don't hesitate to contact us.

Why Customer Experience has become crucial to building brand relationships

Last week I considered how difficult it has become to build a brand by creating a unique product or a differentiated positioning. The holy grail of product superiority has been made even more elusive by globalised manufacturing processes that bring products to market more swiftly; and the heyday of advertisers telling customers how they should view their brands has been swept away by the inexorable rise of social media.

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From the Information Age to the Age of Experience - how should you respond?

“Never make predictions; especially about the future” Casey Stengel, one-time manager of the New York Yankees baseball team offered many a wise word including this judgement on predicting the future. But we are all creatures of habit, particularly in the world of business; and so, at the start of the year, commentators like to predict what might happen over the next 12 months.

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